YMCA Black Country Group

YMCA IMPACT REPORT PHOTGRAPHY

The photo shoot for the YMCA Black Country Group focused on capturing the diverse range of individuals utilizing their services, aiming to build an ongoing photo library that reflects the community’s vibrancy and the impact of the organization's work. Images were thoughtfully composed to highlight moments of engagement, support, and connection among participants, showcasing the positive environments fostered by the YMCA. This collection will serve as a valuable resource for marketing, fundraising, and communication efforts, ensuring that the stories of those served are visually represented and accessible for future initiatives.

We've worked with Paul for a couple of years now at YMCA Black Country and see him as a trusted part of our creative team. Paul is always friendly, professional and he brings energy and a creative eye to every shoot. Not only is he happy to work through our shot list, but he often suggests more imaginative and engaging ways to capture the story and emotion behind what we're doing. The results speak for themselves! We always receive a wide range of fantastic images that reflect the heart of YMCA and the impact of our work. They really help us tell the story of who we are and the people whose lives we impact.

Grace Maddocks

Head of Communications

YMCA Black Country Group